EZCONTACTS

Task
EZCONTACTS is a European eyewear brand offering a wide selection of prescription glasses, sunglasses, and contact lenses. The goal was to design a modern, user-friendly e-commerce platform that would reflect the brand’s stylish, accessible positioning while ensuring a seamless shopping experience. The challenge was to combine a clean European aesthetic with high-performance UX design tailored for digital retail.

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Solution
We created a refined, minimalist online store that puts eyewear at the forefront. The design emphasizes product visuals, ease of navigation, and a sense of trust. We used a neutral color palette, generous spacing, and intuitive structure to let the products shine. Special attention was given to filtering tools, product detail pages, and mobile responsiveness to ensure a premium experience across devices.

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Key Features

• Clean, modern interface reflecting European design sensibility
• Emphasis on product photography for a premium visual feel
• Advanced filtering and category navigation for quick access to items
• Streamlined shopping flow — from discovery to checkout
• Mobile-first layout for smooth use on all screen sizes
• Visual tone of trust, simplicity, and effortless style